You know real estate, we know marketing and branding. Every time you hand out a business card, mail a postcard, place a listing brochure in front of your customer’s house, or give out your web site address, you are reinforcing your “brand” or image, which speaks volumes about you and your ability as a Realtor.

 Your listing brochures can help you attract more customers.

Many Realtors think they are saving money by creating their own listing brochures, use low-end template driven design and printing services, or buy cookie-cutter marketing collateral from the real estate firm they work with. They view listing brochures as just a marketing tool to appease the home seller. In reality listing brochures represent the level of commitment to your current customer while reinforcing your brand (good or bad).

SterlingCi has established a program which uses the same level of design, photography, printing, and writing used for many Silicon Valley, technology companies and retailers, but priced to meet the budget of top producing realtors or realtors committed to becoming top producers.

Your web site can help you brand yourself and stay in the minds of prospective customers.

Web sites for Realtors require a deep understanding of the real estate sales process and terminology. As technology plays a greater role in the real estate transaction, it also has an impact on the business environment in which firms and real estate professionals operate. SterlingCi has partnered with a real estate web development company that is aware of the most recent technology trends and has created the most efficient tools for agents and brokerages to utilize. The tools allow you to link to your MLS database, providing login-ins for returning customers and home relocation email requests.

SterlingCi is not for everyone.

Sellers choose listing agents with the most perceived capability of selling the home at the highest sale price in the fastest time. Reputation, competitive edge, branding, personality and sales history are key factors in determining this capability. SterlingCi marketing materials help convey all of these factors and can be a key selling point in earning a potential client’s business.

There are a number of services available that are down right cheap. You save money in the short term but you may harm your reputation over time. Our goal is not to cut corners but to create a brand for you that you will be proud of and that will translate into more referrals and business.

Our services include:

Listing brochures

• Photography
• Copywriting
• Virtual Tours
• Agent Web sites
• Office Web sites
• House Web sites
• Agent brochures
• Post cards

Call (408) 246-3749 today to schedule an appointment to answer any additional questions or to start building a new marketing program.